The 24-year-old artist returns this week with the first taste of his debut LP (due in early 2016 via Elektra Records).
And a lot has changed, sonically at least, since we last heard from him. “Monday” is a soulful, gospel-tinged anthem that showcased the richness of Matt’s voice like never before….
Like never before.
“The brain appears to possess a special area which we might call poetic memory and which records everything that charms or touches us, that makes our lives beautiful.”
– Milan Kundera
The Unbearable Lightness of Being
Your paintings are very fashion-centric, but I love that you approach it in a comedic, sassy way. What is the message you are trying to send?
I am really intrigued by women, especially American women, and how we are portraying and defining ourselves in society. Why does everyone’s mouth drop when they spot a real Birkin? It’s the same as a man in a cool sports car. It’s an obsession with status and the things that define us. So a lot of my work is about these strong, maternal figures that I am identifying through how we express success in our culture, and that is high fashion. I am obsessed with this whole insanity over looking thin, having the right handbag, and I’m a victim of it, too. I have like 10 Céline bags—I have a real problem. My closet collapsed like two weeks ago. My new Tom Ford that I just got really put my closet over the edge.
Are there any other statements that you are trying to make through your work?
I have this painting that says, ‘Sorry, not sorry.’ I am a 37-year-old American woman saying, ‘I live in in this country and I can do whatever I want. I am an artist and I work my ass off and if I want to spend $20,000 on a handbag, then sorry, I’m not fucking sorry. Okay?’ It’s more of a statement on female empowerment: Girl, go do what you want, and get what you want because you can!
Your pieces (like the Veuve Clicquot painting that says #Bottle Fed), are very social media friendly. Do you create with that medium in mind?
Am I creating art specifically to see what happens with my social media audience? No. I create art because I have something I want to say. But it’s a funny thing, because who doesn’t like to get attention on social? How will they respond to this Audrey Hepburn piece over a Kate Moss piece? That is an interesting thing in itself. But it wouldn’t be the right thing for my soul to only do things that people like on social. But I will say this: If I post something with Chanel, Anna Wintour, a Birkin, the crowd goes crazy. Let me drop an F-bomb, and you have never seen so many likes. Most of my followers are women, and they are edgy, out there, and love the idea of expressing themselves. No more of this ‘needing to be a lady all the time’ bullshit.
Extrait from http://www.tauerperfumes.com/blog/page/2/
On the tauer perfumes side: I am getting mentally ready for autumn. And I bought a pair of sneakers. For the Pitti Frangrance fair 2015 in Florence. (OH YES, I SAW THEM!)
That turned into some sort of tradition and you can expect to see many shoe pictures on facebook then! I love that. There is something joyful and fun about it. It takes the seriousness out of Pitti and this od glamour world of perfumes and their creators and the folks selling them. You know: After I got my sneakers, I sneaked into the niche corner of one of Zurich’s larger department stores. By US standards you would be super amazed to see the brands there compared to “US department stores”. Compared to the offerings by stores like Twisted Lily or Tigerlily or others it is of course still a modest offering. The brands there: Everything that I consider industrial niche. You know them, no need to drop names here. What did I do there? Sniffing a few bottles, because I heard so much about this and that. I did not spray one scent on paper. It was all just to, well: standardized might fit to describe the offering.
(GOOD LAUGH, I WOULD HAVE LOVED TO SEE YOU!)
And you know what: That’s perfectly fine. I mean….if you are a department store you need to sell. A lot. No time for complicated stories. My little side note is just: Please, please, please… stop calling it art.
So the sales rep of a particular brand asked me “do you know the scent”?
“Yes, I do”. I said.
“Ah”, she replied.
!!! LAUGHING LOUD! IT ALSO HAPPENED TO ME!
That was it. The communication ended there. If I was the brand owner of this particular brand: Get the sales rep back into school.
Another take home message there, in the department store: Not a lot of folks buying. In the niche area I mean. But at least there was a good crowd. This is great: There is a growing interest for different perfumes, also in Zurich, Switzerland. In the classical perfume theatre, where you find Chanel and others: It was amazingly quiet. Dead as a dodo. If I was brand owner of one of these classical brands: I would be worried.
DEAD AS A DODO!
Oh, Andy… I love the way you say things. But most of all… I love your fragrances!!!
See you next year.